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How to write inclusive job descriptions?

  • By basitahmaddar
  • January 16, 2023
  • 4 mins read
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    You may already recognize the significance of a job description in attracting suitable candidates. However, it’s crucial to acknowledge that the language and tone used in your job description can influence who applies. For instance, certain phrases or requirements might unintentionally discourage qualified candidates from applying because they feel they don’t fit the mold. Inclusive job descriptions aim to mitigate these issues by using language that welcomes a diverse range of candidates.

    In this article, we’ll delve deeper into the concept of inclusive job descriptions, providing insights and practical tips on how to create them effectively.

    Also Read: How AI in HR helps in recruitment

    What Are Inclusive Job Descriptions?

    An inclusive job description is more than just a list of duties and requirements. It’s a carefully constructed document that considers the impact of language and messaging on potential candidates. By avoiding biased language and incorporating diversity statements, it aims to make all applicants feel welcome and valued. Clear job requirements and highlighted benefits help candidates understand what the role entails and what they can expect from the position. Additionally, sharing the job description widely ensures that it reaches a diverse audience, further promoting inclusivity in the hiring process.

    Also Read: Step by Step Guide to Write an Effective Job Description

    Tips For Writing Inclusive Job Descriptions

    Now that you understand what inclusive job descriptions entail, here are some tips to help you craft them effectively:

    Use Gender-Neutral Language

    Gendered language can inadvertently exclude certain candidates and reinforce gender stereotypes. Instead of using terms like “he” or “she,” opt for gender-neutral language such as “they” or “the candidate.” Addressing candidates directly with “you” is even better. Additionally, use gender-neutral job titles like “salesperson” or “server” instead of gender-specific terms like “salesman” or “waitress.”

    Avoid Implicit Gender Bias

    Gender coding involves using language, grammar, and style associated with a particular gender, often subconsciously. Phrases traditionally linked with masculinity, such as “assertive” or “competitive,” may deter candidates who do not identify as men. Avoiding such language ensures that your job description is inclusive and welcoming to all candidates.

    Also Read: How Job Descriptions Improve Your Interview Process?

    Steer Clear of Biased Terminology and Industry Jargon

    Certain terms and industry jargon may inadvertently exclude candidates who do not identify with specific cultural or social norms. Phrases like “rock star” or “ninja” can imply a specific type of person and may discourage diverse applicants. Similarly, industry-specific jargon can create barriers to understanding for candidates outside of that particular field.

    Eliminate Ableist Language

    Ableist language can create barriers for candidates with disabilities by implying certain physical or cognitive abilities as prerequisites for the job. Phrases like “must be able to lift 20 kilos” may exclude individuals who require accommodations. Instead, focus on describing essential job functions without implying specific physical or cognitive capabilities.

    Also Read: How AI-Driven Interview Co-Pilot is Next Big Thing For Job Interviews

    Prevent Ethnic or Cultural Bias

    Job descriptions should focus solely on the skills and qualifications required for the role without referencing ethnic or cultural backgrounds. Avoiding language that implies cultural biases ensures that candidates from all backgrounds feel welcome to apply. Additionally, refrain from requesting language proficiency or mentioning visual appearance requirements unless essential to the job.

    Be Aware of Affinity or Experience Bias

    Affinity bias occurs when a hiring manager or recruiter unconsciously favors candidates who share similar backgrounds or experiences. Job descriptions highlighting preferences aligned with specific backgrounds may inadvertently attract candidates who share those characteristics, leading to hiring bias in the recruitment process. To mitigate affinity bias, ensure that your job description appeals to a diverse range of candidates and refrains from emphasizing preferences that may exclude certain groups.

    Also Read: What is Diversity in the Workplace?

    Guard Against Age Discrimination

    Ageism involves prejudice or discrimination against individuals based on their age, whether they are considered too young or too old. Job descriptions should refrain from using language that implies a preference for candidates of a certain age group, such as phrases like “young start-up atmosphere” or specifying a range of years of experience. By avoiding ageist language, you can ensure that your job description remains inclusive and welcoming to candidates of all ages.

    Focus on Essential Skills

    Job descriptions should prioritize essential skills and qualifications required for the role, avoiding unnecessary criteria that may create barriers to entry. Question whether certain requirements, such as a university degree or a specific number of years of experience, are truly essential for success in the position. By focusing on essential skills, you can attract a more diverse pool of candidates and promote inclusivity in the hiring process.

    Also Read: Benefits of Diversity in the Workplace

    Highlight Inclusive Policies and Benefits

    Job descriptions provide an opportunity to showcase your company’s commitment to diversity and inclusion by highlighting relevant policies, benefits, and programs. Consider including information about support for working mothers, employee resource groups promoting diversity, or accommodations for individuals with disabilities. By emphasizing inclusive policies and benefits, you can attract candidates who value diversity and foster an inclusive workplace culture.

    Incorporate a Diversity, Equity, and Inclusion (DEI) Statement

    Including a Diversity, Equity, and Inclusion (DEI) statement in your job description communicates your company’s commitment to fostering an inclusive workplace culture. This statement should express your organization’s mission, vision, and values related to diversity and inclusion initiatives. By incorporating a DEI statement, you can signal to candidates that your company prioritizes diversity and equity in its hiring practices and workplace environment.

    Also Read: How To Choose An Interview Outsourcing Company


    In conclusion, writing inclusive job descriptions is not just about attracting a diverse pool of candidates; it’s about fostering a culture of equity and belonging within your organization. By implementing the tips discussed in this article, you can ensure that your job descriptions resonate with a wider range of candidates and contribute to a more inclusive hiring process. Remember, small changes in language and approach can have a big impact on the diversity and inclusivity of your workforce.

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